A feasibility study (or feasibility review) examines the potential of a charity to achieve a particular target: perhaps a big capital appeal, or a substantial change in operation. The process explores the foundations required for such a change, and identifies the actions required to support success and manage risk.
It includes analysis of the organsiation’s past fundraising performance, and interviews with individuals within and without the organisation to understand how it and its plans are viewed. A full report explores in depth what’s needed for success, and the resources (financial and otherwise) required.
As described in this short Case Study, the Feasibility Review can act as a catalyst for change.
“A better world beyond the horizon”
It’s one thing to have a comprehensive development plan for expansion, but quite another to recognise your cause’s true potential. When Tarnside conducted a fundraising feasibility study with Finchale Training College, the process highlighted Finchale’s unique offering and the opportunity to reposition itself in the marketplace.
A complete shift in thinking about the role of the college was the basis for a new strategic plan, facilitated by Tarnside. Its implementation increased Finchale’s financial and operational opportunities, fundraising potential, job satisfaction for staff and, not least, augmented the number of physically and mentally disabled people benefitting from specialist training not available at other colleges.
Beyond searching for and accessing funds for its expansion, Finchale Training College has established itself as a centre of excellence working with the most difficult group for any training provider. It is diversifying and taking on issues it would not previously have considered.
Feasibility reviews are an essential tool in planning a strategy and managing the risks inherent in big changes or big appeals. To discuss the potential for such a review, please do get in touch.